{"id":4147,"date":"2024-07-08T08:50:15","date_gmt":"2024-07-08T14:50:15","guid":{"rendered":"https:\/\/www.maximage-ds.com\/?p=4147"},"modified":"2024-07-08T08:50:16","modified_gmt":"2024-07-08T14:50:16","slug":"3-claves-para-digitalizar-exitosamente","status":"publish","type":"post","link":"https:\/\/www.maximage-ds.com\/en\/3-claves-para-digitalizar-exitosamente\/","title":{"rendered":"3 claves para digitalizar exitosamente"},"content":{"rendered":"<p><strong><em>La econom\u00eda digital equivale al 15,5 % del producto interno bruto (PIB) mundial, y en los \u00faltimos 15 a\u00f1os ha registrado un crecimiento dos veces y medio superior al del PIB mundial. Banco Mundial abril 20, 2022<\/em><\/strong><\/p>\n\n\n\n<p>A medida que la <a href=\"https:\/\/www.maximage-ds.com\/en\/blog\/hashtags\/tecnolog\u00eda\/\">#tecnolog\u00eda<\/a> avanza, la vida de los seres humanos evoluciona a una velocidad sino igual de r\u00e1pida, si igual de importante en la forma en que vemos los estudios, <a href=\"https:\/\/www.maximage-ds.com\/en\/blog\/hashtags\/negocios\/\">#negocios<\/a> y en si la vida en general. Hoy se habla de digitalizaci\u00f3n, y se da por hecho el que, al estar en el mundo de la digitalizaci\u00f3n, estamos actualizados y acorde a la evoluci\u00f3n tecnol\u00f3gica.<\/p>\n\n\n\n<p>Pero \u00bfen verdad estamos preparados y las empresas saben lo que hablar de <a href=\"https:\/\/www.maximage-ds.com\/en\/blog\/hashtags\/digitalizaci\u00f3n\/\">#digitalizaci\u00f3n<\/a> significa para sus negocios? Digitalizar implica el uso de la tecnolog\u00eda para mejorar la eficiencia, productividad y competitividad de una <a href=\"https:\/\/www.maximage-ds.com\/en\/blog\/hashtags\/empresa\/\">#empresa<\/a>; a trav\u00e9s de reducir costos, llegar a un mercado m\u00e1s amplio y mejorar las experiencias de los clientes acostumbrados ahora a respuestas m\u00e1s r\u00e1pidas y c\u00f3modas.<\/p>\n\n\n\n<p>La digitalizaci\u00f3n permite a las empresas el contar con su acervo inform\u00e1tico en datos que son m\u00e1s f\u00e1cilmente explotados para beneficio de los procesos, tiempos de respuesta y costos de operaci\u00f3n. Aunque existen diversos puntos a considerar para que las empresas cuenten con una digitalizaci\u00f3n exitosa, aqu\u00ed te mencionamos 3 claves que no puedes dejar pasar para ello:<\/p>\n\n\n\n<p>1. <strong>Contar con herramientas de digitalizaci\u00f3n sencillas, poderosas y seguras.<\/strong> Dado que hablamos de contar con salvaguardar la <a href=\"https:\/\/www.maximage-ds.com\/en\/blog\/hashtags\/informaci\u00f3n\/\">#informaci\u00f3n<\/a> importante de la empresa, debemos asegurarnos de que los equipos, softwares y accesos a dicha informaci\u00f3n cuenten con la debida robustez que nuestro negocio amerita, pero que al mismo tiempo sea tan simple de usar para los operadores sin demeritar la alta seguridad que debemos exigir en su resguardo.<\/p>\n\n\n\n<p>2. <strong>Planeaci\u00f3n de qu\u00e9 se debe digitalizar y qu\u00e9 no. <\/strong>Al momento de hablar de digitalizaci\u00f3n, puede ocurrir el caer en la euforia de tratar de digitalizar todos los <a href=\"https:\/\/www.maximage-ds.com\/en\/blog\/hashtags\/datos\/\">#datos<\/a> de una empresa, cuando en realidad debemos ser muy conscientes de lo que en realidad impactar\u00e1 los procesos en un ahorro de tiempo y costo, y no s\u00f3lo digitalizar por digitalizar.<\/p>\n\n\n\n<p>3. <strong>Mantener el sentido humano en el negocio.<\/strong> El hecho de contar con herramientas digitales para el manejo del negocio (digitalizaci\u00f3n documentos, atenci\u00f3n digital, entre otros), no amerita el olvidar las verdaderas necesidades de los <a href=\"https:\/\/www.maximage-ds.com\/en\/blog\/hashtags\/clientes\/\">#clientes<\/a>, al contrario, el contar con m\u00e1s informaci\u00f3n de los clientes, debe empujar a las empresas a brindar mejores productos y servicios, alineados a las necesidades de sus mercados.<\/p>","protected":false},"excerpt":{"rendered":"<p>La econom\u00eda digital equivale al 15,5 % del producto interno bruto (PIB) mundial, y en los \u00faltimos 15 a\u00f1os ha [&hellip;]<\/p>","protected":false},"author":2,"featured_media":4148,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-4)","background-image":"","background-repeat":"repeat","background-position":"center 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